Posts Tagged marketing ROI
Is This Disorder Derailing Your Marketing ROI?
Posted by Elizabeth Kraus in 2013 marketing calendar, 2013 small business marketing ideas, marketing plan, marketing strategy on March 3, 2013
There is a serious but all-too-common disorder that could be derailing your marketing ROI. Many visionaries, including a large number of entrepreneurs and small business owners suffer from BSNT disorder. The Marketing Doctor is In! BSNT is serious, and it can kill. BSNT has the ability to seriously limit your effectiveness, derail the returns you […]
Brand ROI: 39 Ways to Put Your Brand to Work
Posted by Elizabeth Kraus in 365 days of marketing, branded products, branding, Marketing, General, promotional products on May 8, 2012
Businesses have all kinds of operating costs. Bookkeeping, taxes, cleaning, payroll and – yes – marketing. But unlike most other costs of doing business, Marketing is just about the only one that produces a direct return on its investment. And not only should it produce a return, but that return should almost always be expected […]