Archive for category marketing ideas for small business
Top 10 Reasons the Competition is Beating You at Your Own Game
Posted by Elizabeth Kraus in 365 days of marketing, branding, buzz marketing, communications, customer experience, Inbound marketing, marketing ideas for small business, marketing strategy on July 29, 2012
When a competitor is running circles around you it’s not always obvious as to why. And if you are busy running your business or maybe even beating your brains out trying to educate consumers about why they’re choosing wrong (when they favor said competitors) you might not have stopped to figure out exactly why they […]
April 16.2012 | Style, Strategy and Marketing Savvy Newsletter
Posted by Elizabeth Kraus in free marketing newsletter, marketing ideas for small business on April 16, 2012
April 16.2012 | Style, Strategy and Marketing Savvy Newsletter Feature Article: Ten reasons you need an email newsletter [ go ] Statistics prove that not only do people perceive companies that send them email more positively, they are also more likely to buy from them, whether they make purchases online or off. Also in this […]
Are You Using The Paper Cutter Approach to Marketing?
Posted by Elizabeth Kraus in business, customer relationship management, marketing ideas for small business, small business marketing, target market on February 18, 2012
Ah, the paper cutter—that oh-so-useful tool with its machete-like blade that sits way up on that shelf in the copy room. We actually like it when we have a chance to use it. It’s kind of therapeutic, even fun. We get to figure out how to line things up perfectly to get the cut exactly […]
