Archive for category Facebook
Shopping Turn Ons: Getting Your Customers Into the Mood
Maybe you should think of your marketing less in terms of ads and promotions and more in terms of seduction. Shopping foreplay, if you will. Getting customers into the mood should be the primary goal of your marketing. The headlines and content you write and the images you choose to portray life style and product […]
10 Ways to Get Shared on Social Media
Posted by Elizabeth Kraus in 2012 marketing ideas, content marketing, Facebook, Inbound marketing, social media, Twitter on June 22, 2012
A lot of businesses are on social networks like Facebook, Twitter, LinkedIn, Pinterest and Google+, but many of those same businesses aren’t sure how to leverage their influence on social networks to build business. Many times their efforts are hit and miss—more random than strategic—as they try to find “silver bullet” topics to generate more […]
Play to Win: #6 in my Top 10 Small Business Marketing Musts for 2012
Posted by Elizabeth Kraus in 2012 marketing calendar, 2012 marketing plan, customer experience, Facebook, small business, social media, Twitter on December 29, 2011
If you watch a lot of football (like I do), it’s not uncommon to watch your favorite team gain an edge over their opponent and get a small lead. Then, with a few minutes left on the clock, for reasons I will never understand, they abandon the strategy which helped them get the lead (which […]
Friday’s 5 – Marketing Shorts and Sweets
Posted by Elizabeth Kraus in business, Facebook, marketing, merchandising on November 18, 2011
I don’t know what happened, I just realized that I didn’t put up a Friday’s 5 last week — and that’s crazy because for whatever reason, there are a lot of good marketing tidbits to share right now! This isn’t really marketing but it made me laugh: But these are marketing, enjoy! [READ] Facebook inspired […]
You’re Too Cool for Facebook
Posted by Elizabeth Kraus in Facebook, google+, linkedin, social media on November 15, 2011
I have a few acquaintances and even family members who think it’s some sort of badge of honor that they aren’t on Facebook. When we talk ‘business’ they lean back and with a disdainful look on their face proudly assert that they aren’t on Facebook, and they never will be. I read the dumb comments […]
Breathe new life into your social media marketing – October 27 Marketing Savvy Newsletter
Posted by Elizabeth Kraus in 2012 marketing calendar, Facebook, google+, marketing, social media, Twitter on October 27, 2011
Style, Strategy and Marketing Savvy October 27, 2011 I can’t believe October is almost over. With the holiday season nearly here, do you have tools in place to keep your business in the forefront of your customer’s minds? Today’s newsletter is a social media article collage meant to help you do just that. [ READ […]
This week’s style, strategy and marketing savvy newsletter – October 3
Posted by Elizabeth Kraus in 2012 marketing calendar, Facebook, marketing, small business, social media on October 5, 2011
This week’s style, strategy and marketing savvy newsletter has some great links, from original content to more strategies to make your business more successful and more profitable. Get all the links online at http://www.12monthsofmarketing.net/oct3.html In this edition: The little white lie that’s hurting your business (Original Content) plus more success strategies: – 9 Facebook marketing […]
Basics: Build Your Electronic Marketing Toolbox
Posted by Elizabeth Kraus in blogging, business, communications, email marketing, Facebook, linkedin, marketing, social media, Twitter on September 23, 2011
Long gone are the days when your marketing could be confined to the occasional postcard, flyer and yellow pages listing. It’s never been easier to get your marketing messages out into the public sphere; but for the same reason, it’s never been more difficult to get your messages noticed. You can’t afford to believe that […]
Friday’s 5 – Marketing Shorts and Sweets
Posted by Elizabeth Kraus in 365 days of marketing, business, elizabeth kraus, Facebook, google+, marketing, social media on September 23, 2011
Say it isn’t so! If I was whining last week, I’m whimpering this week about needing more day in my days and more days in my week. We’ll see if I can’t sprint through today to catch up, in the meantime I have 5 great links to share with you to put a bright little […]
Friday’s 5 – Marketing Shorts and Sweets
Posted by Elizabeth Kraus in 365 days of marketing, business, customer service, elizabeth kraus, Facebook, inspiration, marketing, social media on September 16, 2011
I’m in denial, and I will thank you to let me live in a space where it cannot possibly be Friday, because I did not get enough done this week. I once commented to a boss that I wished I had 36 hours in each day, so I could get more done. She pointed out […]
