Archive for category customer engagement
Are You Trying to Cut Hair Without Scissors?
Posted by Elizabeth Kraus in 2013 marketing ideas, content marketing, customer acquisition, customer engagement, customer life cycle, customer loyalty on March 1, 2013
Are You Trying to Cut Hair Without Scissors? Sooner or later, we all have to cut hair for one reason or another. When I was about 7 years old, I picked up a pair of scissors and trimmed my 2 year old sister’s bangs. It was… bad. And since then I’ve left it to the […]
4 Things to Tweak in Your 2013 Marketing Calendar
4 Ways to Tweak Your 2013 Marketing Calendar In these last weeks of 2013, I hope that you’ve found a few moments to sit down with your business plan for the new year and map out your own 2013 marketing calendar (or mark up one of mine, by adding your own events, holidays, offers and […]
Shout Out to the Land Down Under
Posted by Elizabeth Kraus in 2013 marketing ideas, customer engagement, elizabeth kraus on December 13, 2012
Hi Everyone – I just noticed that about half of today’s blog traffic here at 365 Days of Marketing are readers in Australia – just wanted to say good day to you – I hope to come and visit in person some day to talk marketing! Elizabeth
The Secret to Getting More Customers in 2013
Posted by Elizabeth Kraus in 2013 business marketing ideas, 2013 marketing calendar, 2013 marketing ideas, 2013 marketing ideas for small businesses, 2013 small business marketing ideas, change management, customer acquisition, customer engagement, employee culture, employee satisfaction, long range plan, marketing calendar, marketing ideas for 2013 on December 9, 2012
The Secret to Getting More Customers (Or Anything Else You Want in Business) If I told you there were an easy formula to follow to get more customers, would you follow it? I feel like the secret I’m going to share isn’t really a secret at all; and yet, it must be, because a lot […]
Every Day Marketing for Marketing Your Business Every Day
Posted by Elizabeth Kraus in 2012 marketing ideas, 2013 marketing calendar, 2013 marketing ideas, 2013 marketing ideas for small businesses, 2013 small business marketing ideas, 365 days of marketing, content marketing, customer engagement, Inbound marketing, marketing ideas for 2012, marketing ideas for 2013 on November 3, 2012
A few years ago, when researching to write my first ever marketing calendar I realized that for every day of the year there is some kind of marketing topic, or, more accurately, there’s a topic that you can turn into another excuse for marketing for your business. When you practice every day marketing, you will […]
12 Ways to Cheat at Marketing: The 2013 Small Business Marketing Calendar
Posted by Elizabeth Kraus in 2013 business marketing ideas, 2013 marketing calendar, 2013 marketing ideas, 2013 marketing ideas for small businesses, 2013 small business marketing ideas, 365 days of marketing, content marketing, contests, customer acquisition, customer engagement, elizabeth kraus, free marketing newsletter, marketing ideas for 2013, Marketing, General on October 29, 2012
Announcing the release of “12 Ways to Cheat at Marketing: The 2013 Small Business Marketing Calendar” in print on amazon.com and – for the first time ever – the 2013 small business marketing calendar in digital version on the amazon.com Kindle store. In this 2013 marketing calendar for small business (or any size business!), you’ll […]
Create 2nd Half of the Year Resolutions to Finish Strong
Posted by Elizabeth Kraus in 2012 marketing calendar, 2012 marketing ideas, 2012 marketing plan, content marketing, customer engagement, holiday sales, strategic planning on July 9, 2012
Do you like do-overs? July 1st was Second Half of the Year Day and a reminder that it’s not too late to fulfill or recommit yourself to your 2012 New Year Resolutions, nor is it too late to set new resolutions to help you finish 2012 strong. First, how are you measuring up against the […]
10 Things To Post About On Your Business Blog This Summer
Posted by Elizabeth Kraus in 2012 marketing calendar, 2012 marketing ideas, blogging, content marketing, customer engagement, customer perception, Inbound marketing on June 21, 2012
Whether you are just launching a blog – because, after all, businesses that blog enjoy 55% more web traffic and a staggering 97% more inbound links – or you have had a blog for a while, sooner or later, you are going to be looking for topics to blog about in order to keep your […]
Why 70% of Your (Former) Customers Disagree
Posted by Elizabeth Kraus in customer engagement, customer experience, customer loyalty, customer relationship management, customer satisfaction, word of mouth marketing on June 12, 2012
When it comes to customer retention and loyalty, few businesses ever enjoyed the reality of “lifelong” customers, although many business owners dream of just that. And now that competition for consumer spending is tougher than ever, many business owners are finally taking a look at the reasons customers stopped patronizing their businesses with a nod […]
Why Your Customers Aren’t Impressed
Posted by Elizabeth Kraus in customer engagement, customer experience, customer loyalty on June 6, 2012
Most businesses are born out of a sincere desire to better the lives of the actual people who will comprise its customers; the problem is, though, that the same level of concern that goes into selection of products or services is not carried into the planning process when it comes to the delivery method (how […]
