Archive for May, 2012

Excuses, Regrets and Other Wastes of Time

I have to admit right off the bat that I have made excuses in the past, some legitimate, some more for the purpose of covering my own – well – you know.  And as a people-pleaser (can you say “enabler?”)  I have often accepted the excuses of others for shortcomings, mistakes or outright failures more […]

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The 2 Biggest Business Card Design Fails

SUMMARY: Well-designed business cards can help set your business apart, while poor design can send the wrong message about your company – and you – to your clients and prospects. This article features two common failures in business card design. In previous posts I have written about how to use business cards to grow your […]

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Things I Should Do Today

via Elizabeth Kraus on Pinterest

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10 Ways You Should Be Using Your Blog to Build Business (But Probably Aren’t)

Part 2 of 2: Did you miss part 1?  If so, read The Ultimate Secret for Blogging Success Now that we’ve given voice to the ultimate secret for blogging success (actually populating your blog) and talked about some easy, painless ways to do so (even if you don’t consider yourself much of a writer) let’s […]

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The Color of You: Color Theory in Brand Identity and Event Planning

Guest Post by Jennifer Beatty When you are choosing color for your own unique identity, whether it be for your business, your personal brand/image or for your wedding or special event, you need to be mindful of your choices and select a palette that is an authentic representation of you. It should represent your core […]

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Brand ROI: 39 Ways to Put Your Brand to Work

Businesses have all kinds of operating costs.  Bookkeeping, taxes, cleaning, payroll and – yes – marketing.  But unlike most other costs of doing business, Marketing is just about the only one that produces a direct return on its investment. And not only should it produce a return, but that return should almost always be expected […]

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Use the Latest and Greatest Marketing to Engage Your Customers

Elizabeth Kraus – http://www.12monthsofmarketing.net Are you taking advantage of latest and greatest marketing?  It might be one of the most valuable and yet most often overlooked marketing activities you can take advantage of at little or no cost in order to engage your prospects, clients, employees and other stakeholders in big ways. Best of all, […]

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