Why Old-Fashioned "Customer Service" is Still the Key to the Customers Heart

October is Customer Service Month – Elizabeth KrausExcerpt, “October is Customer Service Month” from 365 Days of Marketing 365 Days of Marketing is available on amazon.com in book and digital formats. According to a 2011 American Express Global Customer Service Barometer (a survey done in the USA and 9 other countries relative to attitudes and […]

Build Business, Your Reputation and Give Back by Going Back to School

For the last month we’ve all been bombarded by print, TV and radio ads whose sponsors claimed to be the ultimate resource for parents and students going back to school. Now that the kids are all equipped and back in the classroom, it’s time to change the way you think about going back-to-school. Unlike these […]

Style, strategy and marketing savvy newsletter – August 29

Read this issue and get all the links online: CLICK HERE The August 29, 2011 Style, Strategy and Marketing Savvy newsletter contains: Original content – – Strengthen customer relationships with this 45-day rule (beer me!) – Does employee talent outweigh the trouble that trouble-makers bring? – You might just have a job if . . […]

Friday’s 5 – Marketing Shorts and Sweets

I have a sneaking suspicion that I should make spending time in the sun tomorrow a priority; it just feels like the thing is coming to an end. Just in case anyone else is stuck at the computer, here are some really great articles to help you pass the time until the weekend starts. “Everything […]

Does employee talent outweigh the trouble that trouble-makers bring?

I told my doctor that I broke my leg in two places. He told me to stop going to those two places. (Henny Youngman)It’s a ridiculous concept; that we would return time and time again to a place where we know we are going to get hurt, but in business, we do it all the […]

Beer me!! Use a 45-day rule to build and strengthen customer relationships

Heyya! I wrote a guest post for bloggingbistro.com (I love that site) titled, “Beer Me!! Using a 45 Day Rule to Build and Strengthen Customer Relationships” — I think you’ll love both the story behind this one as well as the ideas. Incidentally, this is based on an October 6 – Beer Day entry, straight […]

Noon EST / 9 AM PST – Listen Online!

Noon EST / 9 AM Pacific — Please listen in online when I’ll be the featured guest for 30 minutes on the Hair Artist Association’s internet radio talk show. I’ll be sharing marketing know-how, but I’ll also be talking about the individuals in the professional beauty industry that absolutely changed my life, and why I […]

3 Characteristics of a Real Team (and a lesson from the marching band)

Today’s Harvard Business Review’s ‘Management Tip of the Day’ included three characteristics of a real team. They point out that the word “team,” as used in business today, has lost its true meaning. To be rightly called a team, and to maximize their potential, a group must be characterized by three things:    •  a meaningful and […]

Leaving the best impression (the Andy Griffith Guide to Dressing for Success)

Wherever you go, there you are — the ‘Andy Griffith Guide’ to Dressing for Success. One afternoon I caught my husband watching a re-run of the Andy Griffith Show. In one scene, three of Mayberry’s premiere citizens (a reporter, a banker and a mechanic) were all sitting in a diner, enjoying a piece of pie. […]

Who’ll be on an internet radio talk show Wednesday, August 24th? Me!

Who’ll be interviewed live at 9 AM (PST) on Wednesday the 24th? Me! Please plan to listen online, the Hair Artist Association is going to be giving me the floor to talk about 365 Days of Marketing and dish out as much marketing creativity as I can in 30 minutes time! Here’s the link for […]